Ambassador Program FAQs

Who can apply to be a NOW Ambassador?

The NOW Ambassador Program is open to anyone who has used and had a positive experience with NOW products and lives their life in a way that inspires others. You must be over 18 years of age and currently reside in Canada.

How do I apply to be a NOW Ambassador?

There is an Application Form on this website that you use to submit your request to be a NOW Ambassador.

Do you have to share an athletic experience in order to be an Ambassador?

Not necessarily. Sharing an athletic accomplishment is certainly one type of positive experience that can be a part of your Ambassador application. Other types of positive experiences are just as relevant.

If you have a compelling story to tell about how NOW supplements products have played a positive role in your life then we would encourage you to apply. We want Ambassadors from all walks of life.

I consider myself an athlete but not a top ranked professional athlete, should I still apply?

Yes. As stated above you do not need to be an athlete to apply. However if you are an athlete it doesn’t matter whether you are an amateur or professional.

What’s expected of a NOW Ambassador?

NOW Ambassadors will receive NOW product, plus up to $100 in pre-designed branded gear specific to their training needs. In return, we expect NOW Ambassadors to serve as advocates of the brand, and encourage and inspire others to choose NOW, via required social promotion and use of the gear during races and competitions as applicable.

Are there monetary sponsorships available to NOW Ambassadors?

Possibly. While the NOW Ambassador program is product-based, there may be limited sponsorship funds available for activities including race entries, video shoots, content development (beyond the required social shares), etc. Ambassadors are reviewed for sponsorship on a case-by-case basis.

How long does an Ambassadorship last?

Sponsorships will last for one year and can be renewed. However, if Ambassador deliverables are not being met, NOW has the right to terminate the partnership before the term is up.

How is an Ambassadorship renewed?

If you are selected to be an Ambassador you will need to reapply before your year is over requesting renewal.

When is the best time to apply?

There is no best time to apply. You may apply at any time. We do our best to review applications toward the end of each quarter (3/31, 6/30, 9/30, 12/31). Should you be selected, you will be notified accordingly.

How many sponsorships are available?

There is no set number of sponsorships. Each application will be judged on its own merits. The intent is to have a good variety among the Ambassadors selected. We are currently only accepting applications for NOW Ambassadors based in Canada.

Will I be notified if I am awarded a sponsorship?

Yes, you will be notified. Due to the number of applications we receive each year, we will not be able to contact everyone who applies.

Will my story be posted on the website?

Yes, your story will be posted, but it is subject to editing by our staff for legal considerations. Once revisions have been made by NOW, you will then be allowed to read and approve the final copy before it appears on our website.