Win $10,000


A golden ticket could be inside a gold-cap bottle for your chance to win


Celebrating 50 Years of NOW®

We’re producing 1,000,000 gold-cap bottles across 50 select supplement SKUs, giving away 50 -$10,000 prizes! If you find a golden ticket in a gold-cap bottle, you could instantly win $10,000! Open to U.S. residents only.

See Official Rules

See alternate game for Canadian residents.